Democratic strategists and donors are ramping up efforts to thwart Robert F. Kennedy Jr.’s potential third-party bid for the presidency in 2024. Concerned about the impact of third-party candidates on President Joe Biden’s reelection prospects, these groups are deploying a range of tactics to neutralize Kennedy’s influence.
Broad Coalition Targets Kennedy’s Campaign
A coalition of Democratic organizations, including the Democratic National Committee (DNC), American Bridge, and Clear Choice PAC, is leading the charge against Kennedy. Billboards funded by the DNC, trackers deployed by American Bridge, and message-testing ads by Future Forward aim to undermine Kennedy’s candidacy.
Consideration of Negative Ad Campaign
In response to Kennedy’s candidacy, Biden’s allies are contemplating a negative ad campaign targeting Kennedy. While discussions are ongoing, the potential campaign would likely involve Future Forward, Clear Choice PAC, and American Bridge. The objective is to dissuade voters, particularly soft Biden supporters, from backing Kennedy.
Concerns Over Third-Party Impact
Democrats fear that Kennedy and other third-party candidates could siphon votes away from Biden, potentially aiding former President Donald Trump’s reelection bid. With memories of past elections where third-party candidates influenced outcomes, Democrats are determined to prevent a repeat scenario in 2024.
Mixed Polling Results Reflect Kennedy’s Appeal
Public polling offers a mixed picture of Kennedy’s appeal. Some surveys indicate that Kennedy draws support from both Biden and Trump, particularly among so-called “double-haters” who are dissatisfied with both major-party candidates. However, messaging emphasizing that “a vote for RFK is a vote for Donald Trump” resonates with these voters.
Trump’s Acknowledgment of Kennedy’s Impact
Even Trump has acknowledged Kennedy’s potential to impact the race, acknowledging that Kennedy “hurts [us] both” in a radio interview. Trump’s campaign has also targeted Kennedy with attacks highlighting his past statements and affiliations.
Democrats Remain Vigilant
Despite speculation that Kennedy could harm Trump more than Biden, Democrats remain vigilant. They emphasize the importance of not underestimating the influence of third-party candidates and maintaining focus on countering their campaigns.
Conclusion
As Robert F. Kennedy Jr. explores a potential third-party bid for the presidency, Democratic groups are mobilizing to mitigate the impact on President Joe Biden’s reelection prospects. With a multifaceted approach encompassing advertising, tracking, and messaging, Democrats aim to dissuade voters from supporting Kennedy and other third-party candidates in the 2024 election.
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